A True Story About How Axim Solutions Helped One Company Close a Communication Gap, Recapture Lost Revenue and See the Whole Elephant
Some blind men were taken to an elephant. None of them had ever encountered an elephant. But so they take turns describing the beast.
One happened to put his hand on the elephant’s side. “Well, well!” he said, “now I know all about this beast. He is exactly like a wall.”
The second felt only of the elephant’s tusk. “No, no” he said, “you are mistaken. He is not at all like a wall. He is round and smooth and sharp. He is more like a spear than anything else.”
The third happened to take hold of the elephant’s trunk. “Both of you are wrong,” he said. “Anybody who knows anything can see that this elephant is like a snake.”
The fourth reached out his arms, and grasped one of the elephant’s legs. “Oh, how blind you are!” he said. “It is very plain to me that he is round and tall like a tree.”
They were all correct of course, but only in their own way! The whole picture, for anyone who could see, was completely different.
The lesson? It’s hard to operate with incomplete information.
When you can’t see the whole picture, you miss opportunities.
When you miss opportunities, you leave money on the table.
And unless you work at a restaurant, money left on the table is money wasted.
Missed Opportunities and Lost Revenue
Not long ago, John was worried about wasting money.
John owns a company that provides very specialized counseling services. Inside the company, there are different departments for each type of care. Each department does an exemplary job of providing the services they specialize in.
People working were happy, customers always left satisfied, the organization was profitable. What could be better?
Except John knew they could do more.